The Belief Issue of Creative Review is out now!
The August/September issue of Creative Review looks at how creativity is being used to challenge existing beliefs and bring people on board with new ones
The Photography Annual 2021: Meet the Judges
We’ve invited over 15 judges from across the world of photography to judge this year’s Photography Annual. Read all about who will be seeing your work here
The Journeys Issue is out now!
The June/July issue of Creative Review looks at how creativity influences the way we move through the world and the paths we take in our creative careers
Graduates, show us your work!
We’re open for submissions for our showcase of the best graduate creative work of 2021. Send us your work by July 16 to be in with a chance to be featured on Creative Review
2021 UK art and design degree show guide
We’ve put together a list of UK undergraduate art and design showcases taking place this summer across a mixture of virtual and physical formats
Smiley
Why your brand needs an EQ boost
According to Smiley, brands must show more emotional intelligence to connect with consumers on a deeper level
Verizon Media
Push the boundaries of interactive entertainment
The future is now for ambitious production companies keen to supercharge their ideas using the very latest tech
The In-house Life: Evonne Mackenzie, V&A
In the latest in a series of interviews with creatives who are working in-house at brands and organisations, we hear from Evonne Mackenzie, head of design at the Victoria & Albert Museum in London
On Thinking Like A Copywriter
A new book by copywriter and lecturer Andrew Boulton offers a series of tips on how to think like a copywriter, and as a result, write better copy. We extract the book here
The In-House Life: Ed Morris, AB InBev
In the latest article in our series exploring how working life differs for creatives at in-house agencies, we hear from Ed Morris, ECD at draftLine Europe, the in-house agency for brewer AB InBev
The Creative Review Humour Issue is out now!
The latest issue of Creative Review is devoted to comedic creativity and giving you a laugh in our challenging times. We talk to the creatives and performers who are helping to shape what makes us chuckle today
The In-House Life: Emma Perkins, Lego
Creatives moving to in-house agencies is a continuing trend in advertising and marketing. Here we hear from Emma Perkins, head of Lego Agency EMEA, about the pros and cons she has found from moving client-side
Why Creativity Matters: How to get creative with branded content
The latest talk in our virtual event series explores how branded content can resonate with audiences. Register now to join us on May 17
Butterkist brings giant microwaves to billboards across the UK
The new campaign promotes Butterkist’s microwavable popcorn while reminding people it’s the go-to snack for high drama and gossip
The rise of abstract logos
Many brands are ditching their well trodden logos in favour of a more abstract approach. Here we unpack this trend and examine whether legibility should be a concern
The art of writing a brief
We look into why briefs are so imperative to get right, the difference between advertising and design briefs, and whether visuals have any place in them
Why branding will be vital in the AI race
Pentagram partner Jody Hudson-Powell discusses the visual language that is emerging around AI, and the importance of brand when it comes to building trust in the rapidly developing technology
Creativity Sucks! returns for a new series
Creative Review’s podcast is back and on a mission to tackle the most thorny questions facing creatives and brands today. In this episode we look at whether rebrands are worth the money
Titi Finlay on social, storytelling and sneaker culture
The social media maven and artist discusses the importance of social and content in getting audiences to “believe” in brands, plus how an obsession with sneakers has guided her career
Manchester’s love letter to the Barcelona design scene
First launched in 2013, Dave Sedgwick’s event uniting Manchester with Barcelona returns this week for its swansong. He discusses the parallels between the two cities and the realities of producing an event alongside the day job
Royal British Legion reveals plastic-free poppy design
Design consultancy Matter has created a fully recyclable paper redesign of the charity’s symbolic poppy, which previously used plastic
How to write a great advertising slogan
Here, our advertising correspondent breaks down the methodology for creating a great slogan, by examining some of the iconic endlines of the past. But is there really a formula for brilliant creative work?
How creativity can help demystify unfamiliar concepts
Bas Korsten, global CCO at Wunderman Thompson, talks about using creativity to challenge people to think outside what they know, and why human ideas are still unmatched by AI
Fanta unveils bubbly global branding
Illustrations and typography enhance the soft drink’s first global brand identity, which aims to bring consistency to its designs around the world
Pepsi reveals new branding that nods to its past
The soft drinks brand has announced a new visual identity ahead of its 125th anniversary later this year
Pentagram creates identity for cannabis brand Ben’s Best Blnz
Ben & Jerry’s co-founder Ben Cohen has launched a cannabis brand designed by Pentagram’s Eddie Opara. We speak to them about what the brand stands for
